I’ve been working my way through multitudes of green beauty products over the past few years, and thought it was high time to share my knowledge with you in one (fairly) succinct list.
Here’s the thing, though. There are so. many. amazing green/natural/organic beauty brands out there, and this list just grazes the surface. I highly recommend trying whatever you can get your hands on, but in the meantime, these are all personal favorites that I’ve used for quite some time. Although I very much enjoy the research behind ingredients in beauty products, I know many of you would rather have a root canal, so this list is for you. The brands I write about in this post are all clean, trustworthy, and most of all, fabulous.
Beautycounter Tint Skin – I’ve written about this product time and time again. It’s the perfect tinted moisturizer with lightweight coverage…just enough to even out the complexion. My only beef is that it doesn’t have SPF.
100% Pure Tinted Moisturizer – And this is where 100% Pure’s Tinted Moisturizer comes in. It has SPF 20 and is quickly becoming my favorite. Originally, I was turned off by this product because I bought the wrong color, which turned really orange on me. However, when I found my match (I wear the lightest shade, Creme), all I can say is TRUE LOVE, people.
Suntegrity 5-n-1 Natural Moisturizing Face Sunscreen – This sunscreen is a relatively new product for me – I’ve been using it off and on for about a month, and I am really pleased with the way it makes my skin look. This will probably be what I wear in the warmer months because it has an SPF of 30. If you want to know more about the above two products, check out Mercedes’ review of them both. (She’s one of my favorite green beauty YouTubers. My only difference in opinion from Mercedes is that I feel I get just as much coverage with the 100% Pure as the Suntegrity.)
Kjaer Weis Foundation – Wanting full, flawless coverage? Look no further than Kjaer Weis. This foundation is stunning on the skin, but it’s definitely full coverage. You also need to prep your skin with an oil or moisturizer beforehand to get the best application. My go-to oil is Mun No.1 Aknari Brightening Youth Serum – I’m currently using this as my only moisturizer, day and night. More on this serum later, but I am obsessed.
Hynt Beauty Duet Perfecting Concealer Stop everything and buy this concealer. Nothing compares. I promise you. It’s the closest thing to Amazing Concealer, and I can’t live without it. I use it under my eyes and around my nose…and the littlest amount goes the longest way. (For reals, a tiny pinprick does both my eyes and around the middle of my face.) It doesn’t crease either! (Thanks to The Green Bunny for sharing about this product!)
RMS Beauty “Un” Cover-Up – Another great cover-up for under the eyes. Has a pretty, dewy finish. You could also use this as a foundation.
Beautycounter Touchup Skin Concealer Pen – This is a green dupe for the YSL Touche Eclat.
Beautycounter Mattify Skin Finishing Powder – I usually don’t use powder, but this skin finishing powder has worked beautifully at setting my makeup when I don’t want it to budge for a long period of time.
First off, I have to point out that I am doing a comparison post of these three highlighters on the skin – coming soon!
RMS Beauty Living Luminizer – To me, the tones of this highlighter tend to go very cool and silver on the face. Very dewy.
Kjaer Weis Radiance Highlighter – My favorite of the three- worth every penny! This overall shade is much more skin-like…almost a dewy beige. I’m telling you, it’s gorgeous on the skin.
Beautycounter Color Contour Matte Bronzer – I love this powder bronzer, as there are no orange tones to be found. Great for warming up the face.
Kjaer Weis Cream Blush – Ohhhhhh, just buy this shade in Lovely and don’t look back. The best natural flush out there.
Beautycounter Color Sweep Blush Duo – For you powder blush buffs, I’m very partial to the Tulip/Bloom shade. Natural and lasts for a long time on the face.
RMS Beauty Lip2Cheek – Another beautiful, dewy cream blush. I love Demure (a cool pink) and Smile (a retro coral pink). If you haven’t read about Rose Marie Swift (hence “RMS”) and her mission, you definitely should. Wearing the Demure shade here.
Tata Harper Volumizing Lip & Cheek Tint – Once again, another lovely, dewy cream blush. I have Very Charming and Very Nice. FYI- Tata Harper’s blushes have a strong fruity scent, so if you are sensitive, you might want to try a sample first.
Antonym Baked Blush – This blush was sent to me as a sample, and I’ve found myself reaching for it almost every day. It’s a gorgeous, subtle rose shade that you could wear all year.
Kjaer Weis Eye Shadow – Not going to lie – these shadows are STEEP. ($45!) But I’m also not going to lie about the performance and the shades – absolutely exceptional. I wear Cloud Nine and Charmed every damn day.
Zuzu Luxe Eyeshadow – For those of you who would rather not spend 45 bones on an eye shadow, may I introduce you to Zuzu Luxe? These shadows are fantastic and $15. Sahara is one of my all-time favorites.
RMS Beauty Eye Polish – If you prefer cream shadows, RMS makes some gorgeous colors. These definitely shimmer on the eyelid, if you are a fan.
Antonym Noir Eye Pencil – Best black eyeliner, green beauty or not. Never have used a better black liner in my life.
Zuzu Luxe Liquid Eyeliner – Again, best black liquid eyeliner, green or not. This liner has a cult following.
Beautycounter Color Outline Eye Pencil – I like these for lining the inner rim, but a word to the wise, these pencils are very waxy so they don’t glide easily. However, they stay put.
Jane Iredale Jelly Jar Eyeliner – These replaced my MAC and Tarte gel liners. I love to apply these with a stiff, flat liner brush, and they don’t budge.
Zuzu Luxe Mascara – A great mascara for a natural look. This mascara doesn’t give much drama or volume, but I love it for day-to-day.
Nudus Lipstick – The 27 Kisses shade has just about every green beauty blogger buzzing, and count me in. I adore this “your lips but better” shade – perfect for day-to-day. I love the way it looks on Lilly from Genuine Glow.
Ilia Tinted Lip Conditioner – Great, buildable lip color. Goes on sheer, but you can adjust the intensity with application. My favorite (which doesn’t get near enough love from other beauty bloggers) is Lust for Life.
Bite Beauty Matte Lip Crayon – This is my top choice for matte lipstick. (I’m wearing a few of my faves here.) Also, the Best Bite Rewind Set that just came out for the holidays is amazing. I would highly suggest starting with those four shades! I love them all.
Bite Beauty Butter Cream Lipstick – The butter cream shades from Bite are much more subdued and neutral. Great for day – my two faves are Rosewood and Pecan.
Bite Beauty Luminous Creme Lipstick – Yet another formula that I adore, and the shade range is unbelievable. Vigne and Palomino are current faves.
Bite Beauty Lush Lip Tint – Um, okay. I am pretty much obsessed with Bite, as you can see. I will say that Bite does contain a few synthetic dyes in some of their colors, but still super safe on the beauty continuum. This formula is very sheer.
Kjaer Weis Lip Tint – I was just recently introduced to these lip tints. I have Captivate, which is so lovely. It’s described as a beautiful, neutral nude-brown. It’s is very, very pretty on.
Bite Beauty Agave Lip Mask – I put this on my lips every night before bed. Totally heals and locks in moisture.
MadeOn Natural Lip Balm – I love this balm for everyday, and I use it as a prep before lipstick or lip pencil.
Jane Iredale Lip Pencil – No need to look any further for a lip pencil – these are fabulous, and everyone should own Spice.
Zuzu Luxe Lipliner – Another great product from the less expensive Zuzu Luxe brand. I love to wear the Bounce shade out on the town.
Jane Iredale Lip Gloss – Snow Berry is hands-down the best gloss I’ve owned. It’s a pale, neutral pink that looks amazing on top of the Spice lip liner or any lip color, actually. I’m getting ready to pull the trigger on the Soft Peach shade.
Treat Polish – These polishes are “5-free,” and the shade range is perfect. I’m a huge fan of Good Thing and The Everyday Girl.
Online Green Beauty Retailers:
Unless you live in a major metropolitan area, many green beauty cosmetics need to be purchased online. Luckily, there are some great online retailers that carry fantastic brands and whose employees are super knowledgeable. I have purchased from many green beauty retailers, and these are tops in my book.
Citrine Natural Beauty Bar – My favorite. Expertly curated brands, customer education, reward perks, and super fast shipping…I am such a fan of Citrine. They also offer a sample program – 5 samples for $15 dollars, including shipping. I know buying cosmetics online can be daunting, so the sample program is key. They also do consults! Free shipping over U.S. orders over $75, and use the code whoorl10 for 10% off your entire purchase. Boom!
Beauty Heroes – Another great curation of green beauty brands, and Jeannie the founder is very particular about brand inclusion. The shop exemplifies responsible, ethical, high-performance green beauty brands AND if you are a Beauty Heroes member (you’ve heard me talk about this, right? The monthly beauty box that ships with full-sized products?! THE BEST), you get 15% off everything in the store 365 days out of the year. So worth it! It’s the only monthly subscription box I receive.
The Detox Market – This shop is amazing. The sheer number of green beauty brands is impressive, and I have purchased from The Detox Market many, many times. (I’ve also visited the brick and mortar shop in LA, which was like waking up on Christmas morning as a child.) You can accrue “detox” loyalty points which go towards future purchases, and you get free shipping over $80.
Pharmaca – The great thing about Pharmaca is its wide selection of cosmetics, skincare, supplements, homeopathy and more. It’s like a green beauty buff’s Target. Plus, there is a wide range of price points, which is super helpful. (Parents of tweens and teens looking for more natural beauty options that don’t break the bank will love Pharmaca.)
There you have it, fellow green beauty enthusiasts. Please feel free to leave any comments or questions in the comments section. I could seriously write a book about natural and organic beauty, and am more than happy to share with you!